机读格式显示(MARC)
- 000 02836pam a2200445 i 4500
- 008 191211s2020 nyua b 001 0 eng d
- 020 __ |a 9780367192334 |q (hardback)
- 020 __ |a 9780367192341 |q (paperback)
- 020 __ |z 9780429201226 |q (ebook)
- 040 __ |a DLC |b eng |e rda |c DLC
- 050 00 |a TK5105.875.I57 |b C636 2020
- 099 __ |a CAL 022021066810
- 100 1_ |a Cohen, James, |e author.
- 245 10 |a Producing new and digital media : |b your guide to savvy use of the web / |c James Cohen and Thomas Kenny.
- 250 __ |a Second edition.
- 264 _1 |a New York, NY : |b Routledge, |c 2020.
- 300 __ |a 278 pages : |b illustrations ; |c 24 cm.
- 336 __ |a text |b txt |2 rdacontent
- 337 __ |a unmediated |b n |2 rdamedia
- 338 __ |a volume |b nc |2 rdacarrier
- 490 0_ |a A Focal Press book
- 504 __ |a Includes bibliographical references and index.
- 520 __ |a "Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. This cutting-edge text provides an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. In showing you how to navigate the world of digital media and complete digital tasks, this book not only teaches you how to use the web, but also helps you understand why you use it. Key features for the 2nd edition include: Coverage of up-to-date forms of communication on the web: memes, viral videos, social media, and more pervasive types of online languages. New chapters on YouTube influencers and on-demand subscription television. Each chapter has media literacy sidebars, sample assignments, and activities. Updates to the companion website additional materials for students and instructors Thoughtful, entertaining and enlightening, this is the fundamental textbook for students of new and digital media, digital culture and media literacy, as well as a useful resource for anyone wanting to understand and develop their presence in our digital world"-- |c Provided by publisher.
- 650 _0 |a Internet |v Popular works.
- 650 _0 |a Digital media |v Popular works.
- 650 _0 |a Social media |v Popular works.
- 650 _0 |a Internet users |v Popular works.
- 700 1_ |a Kenny, Thomas, |e author.
- 776 08 |i Online version: |a Cohen, James, |t Producing new and digital media |b Second edition. |d London ; New York, NY : Routledge, 2020. |z 9780429201226 |w (DLC) 2019056990
- 921 __ |a CASHL |b CEPIEC |c 9780367192341