机读格式显示(MARC)
- 000 00817nam 2200289 a 4500
- 008 041208s1982 nyua b 001 0 eng
- 050 00 |a HF5415.15 |b .P39 1982
- 099 __ |a CAL 022000330226
- 100 1_ |a Pessemier, Edgar A., |d 1922-
- 245 10 |a Product management : |b strategy and organization / |c Edgar A. Pessemier.
- 260 __ |a New York : |b Wiley, |c c1982.
- 300 __ |a xix, 668 p. : |b ill. ; |c 24 cm.
- 440 _0 |a Wiley series in marketing
- 504 __ |a Includes bibliographical references and indexes.
- 650 _0 |a Product management.
- 950 __ |a JHUL |b F406.6 |c P475