机读格式显示(MARC)

• 000 00881cam a2200289 a 4500

• 001 0000687550

• 003 CAL

• 005 20100520144500.0

• 008 050125s2003 nyu 001 0 eng

• 020 __ |a 0071441220

• 020 __ |a 9780071441223

• 040 __ |a PUL |c PUL |d PUL

• 050 00 |a HF5823 |b .G27 2003

• 082 00 |a 659.1 |2 21

• 090 __ |a F713.8/G231

• 093 __ |a F713.8 |2 4

• 099 __ |a CAL 022005008147

• 100 1_ |a Garfield, Bob.

• 245 10 |a And now a few words from me : |b advertising leading critic lays down the law, once and for all / |c Bob Garfield.

• 246 30 |a Advertising leading critic lays down the law, once and for all

• 260 __ |a New York : |b McGraw-Hill, |c c2003.

• 300 __ |a xix, 204 p. ; |c 22 cm.

• 490 0_ |a A library journal best business book

• 500 __ |a Includes index.

• 650 _0 |a Advertising.

• 650 _0 |a Marketing.

• 950 __ |a JHUD |b F713.8 |c G231