机读格式显示(MARC)

• 000 00966cam 2200325 a 4500

• 001 0000524939

• 003 CAL

• 005 20051018144700.0

• 008 050303r20052004cc a b 001 0 eng d

• 010 __ |a 2004044716

• 020 __ |a 7301082177

• 040 __ |a PUL |c PUL

• 041 0_ |a eng |b chi

• 042 __ |a pcc

• 050 00 |a P90 |b .V53 2004

• 082 00 |a 302.23 |2 22

• 090 __ |a G206.3/V855

• 093 __ |a G206.3 |2 4

• 099 __ |a CAL 022005015872

• 100 1_ |a Vivian, John.

• 245 14 |a The media of mass communication / |c John Vivian = 大众传媒 / 约翰·维维安著.

• 246 31 |a 大众传媒

• 250 __ |a 第7版.

• 260 __ |a 北京 : |b Peking University Press, |c 2005.

• 300 __ |a xxvii, 516 p. : |b ill. ; |c 25 cm.

• 490 0_ |a 培文书系·社会科学系列

• 504 __ |a Includes bibliographical references and index.

• 534 __ |p Reprint. Originally published: |c Boston : Pearson Allyn & Bacon, c2004, |b 7th ed. |z 0205418481.

• 650 _0 |a Mass media.

• 950 __ |a JHUL |b G206.3 |c V855