机读格式显示(MARC)

• 000 00893cam 2200289 a 4500

• 001 0000482369

• 003 CAL

• 005 20050225081700.0

• 008 050117s1999 njua b 001 0 eng

• 010 __ |a 98027613

• 020 __ |a 0023502517 (pbk.)

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415.13 |b .H356 1999

• 082 00 |a 658.8/12 |2 21

• 090 __ |a F713.50/H296

• 093 __ |a F713.50 |2 4

• 095 __ |a 4910.122 |2 6

• 099 __ |a CAL 022002126952

• 100 1_ |a Harrell, Gilbert D.

• 245 10 |a Marketing : |b connecting with customers / |c Gilbert D. Harrell, Gary L. Frazier.

• 260 __ |a Upper Saddle River, NJ : |b Prentice Hall, |c c1999.

• 300 __ |a xix, 552, [18] p. : |b ill. (some col.) ; |c 28 cm.

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Marketing |x Management.

• 650 _0 |a Consumer satisfaction.

• 700 1_ |a Frazier, Gary L.

• 950 __ |a JHUL |b F713.50 |c H296