机读格式显示(MARC)
- 000 02675cam a2200397 i 4500
- 008 180226s2018 maua b 001 0 eng d
- 020 __ |a 9780081010006 |q paperback
- 020 __ |z 9780081011140 |q electronic bk.
- 035 __ |a (OCoLC)1024311066
- 040 __ |a N$T |b eng |e rda |c N$T |d N$T |d EBLCP |d OPELS |d OOU
- 099 __ |a CAL 022018051571
- 100 1_ |a Naes, Tormod, |e author.
- 245 10 |a Individual differences in sensory and consumer science : |b experimentation, analysis and interpretation / |c Tormod Naes, Paula Varela, Ingunn Berget.
- 264 _1 |a Cambridge, MA : |b Elsevier Ltd. : |b Woodhead Publishing, |c 2018.
- 300 __ |a ix, 250 pages : |b illustrations ; |c 24 cm
- 336 __ |a text |b txt |2 rdacontent
- 337 __ |a unmediated |b n |2 rdamedia
- 338 __ |a volume |b nc |2 rdacarrier
- 504 __ |a Includes bibliographical references and index.
- 505 0_ |a Front Cover; Individual Differences in Sensory and Consumer Science: Experimentation, Analysis and Interpretation; Copyright; Contents; Acknowledgments; Chapter 1: Background and Overview; 1.1. Introduction; 1.2. Why Are Individual Differences Important in Sensory and Consumer Science?; 1.2.1. Preference Development; 1.2.2. Segmentation Beyond Liking; 1.2.2.1. Psychological Traits, Cognitive Styles, Attitudes; 1.2.2.2. Familiarity; 1.2.2.3. Emotions; 1.2.3. Individual Differences in Sensory Perception; 1.2.4. Situation and Context as a Driver of Individual Differences.
- 520 __ |a Individual Differences in Sensory and Consumer Science: Experimentation, Analysis and Interpretation presents easily readable, state-of-the-art coverage on how to plan and execute experiments that give rise to individual differences, also providing the framework for successful analysis and interpretation of results. The book highlights the different methodologies that can be applied and how to select the correct methodology based on the type of study you are performing, be it product research and development, quality control or consumer acceptance studies. Written by an experienced team of statisticians and sensory and consumer scientists, the book provides both academics and industry professionals with the first complete overview of a topic of ever-increasing importance.
- 650 _0 |a Commercial products |x Testing.
- 650 _0 |a Sensory evaluation.
- 650 _0 |a Consumer behavior.
- 650 _0 |a Consumer behavior |x Mathematical models.
- 700 1_ |a Varela, Paula, |e author.
- 700 1_ |a Berget, Ingunn, |e author.