040 __ |a AFU |b eng |c AFU |e rda |d OSU |d OCLCF |d PUL |d OCLCO |d NYP |d CNWPU |d OKX |d OCLCO |d CLU |d CLE |d OCLCO |d DLC

245 14 |a The poster : |b 200 years of art and history / |c author: Jürgen Döring ; publisher: Tulga Beyerle, Jürgen Döring ; translation: Philippa Hurd, Ian Pepper, Sarah Trenker.

264 _1 |a Hamburg : |b MK & G, Museum für Kunst und Gewerbe Hamburg ; |a Munich, |a London, |a New York : |b Prestel, |c [2020]

300 __ |a 383 pages, 1 unnumbered page : |b illustrations (chiefly color) ; |c 31 cm

500 __ |a "This catalogue has been published in conjunction with the exhibition The poster, 200 years of art and history, held at The Museum für Kunst und Gewerbe Hamburg, 28 February - 20 September 2020"--Colophon.

500 __ |a "Concept, text, editing, Jürgen Döring; editors, Jürgen Döring, Tulga Beyerle, Museum für Kunst und Gewerbe Hamburg"--Page 383.

500 __ |a "Exhibition: director, Tulga Beyerle; director of finance, Udo Goerke; assistant to director, Friederike Palm; curator, Jürgen Döring"--Page 383.

505 0_ |a The first posters -- Historical overview: early days of the poster -- Circus and carny posters -- Art nouveau in paris -- Historical overview: the poster in art nouveau -- Art nouveau in great britain and the united states -- Art nouveau in the rest of europe -- The first professional poster artists -- The german sachplakat (object poster) -- Historical overview: half way to modernism -- World war I and the political poster -- Art deco -- Cassandre -- Historical overview: art deco and avant-garde -- The typographic poster -- The poster and the russian avant-garde -- The 1930s -- The political poster and world war II -- The 1950s -- Historial overview: developments after world war II -- The polish poster -- The international style -- Pop art and the poster -- Historical overview: pop art and the poster -- Protest posters -- The 1970s -- Photo design around 1980 -- The 1980s -- Historical overview: globalization -- Shock advertising: poster design around 1990 -- Japanese posters -- Posters of the 1990s -- Chinese posters -- The poster since 2005 -- Printing techniques.

520 __ |a This stunningly illustrated book examines the history of poster design and its relation to the arts and broader culture. The poster is a versatile marketing tool widely used from the 19th century to today for everything from political events to movies. A good poster has many layers, it goes beyond advertising and makes statements about style, history, fashion, and taste at the time. It is these layers that can turn a poster into a work of art. This book showcases 480 posters by more than 200 artists and designers and tells a comprehensive history of the poster. The book includes Art Nouveau, Bauhaus, Pop art, and contemporary posters from preeminent artists such as Alphonse Mucha, Egon Schiele, Pablo Picasso, and Andy Warhol and from noted designers ranging from Lucian Bernhard and A.M. Cassandre to Saul Bass, Tadanori Yokoo, and Stefan Sagmeister. The book also introduces many other leading poster designers whose names are less well-known. Contemporary advertisements for Calvin Klein, United Colors of Benetton, and Coachella are also explored. By tracing the history of the poster, this book shows social developments throughout the world and illuminates how art styles have changed over time.

710 2_ |a Museum für Kunst und Gewerbe Hamburg, |e publisher, |e host institution.