机读格式显示(MARC)
- 000 01609nam a2200229 a 4500
- 008 130226s2012 cc a 000 0 eng d
- 100 1_ |a Thompson, Arthur A.
- 245 10 |a Crafting and executing strategy : |b the quest for competitive advantage : concepts and cases / |c Arthur A. Thompson … [et al.]. = 战略管理 : 概念与案例 / 小阿瑟 A. 汤普森 … [et al.].
- 260 __ |a 北京 : |b 机械工业出版社, |c 2012.
- 300 __ |a xxxii, 462 p. ; |c 28 cm.
- 490 0_ |a 高等学校经济管理英文版教材·管理学系列
- 520 __ |a The book into the resource-based theory of the firm, which is the other similar books cannot.This book is particularly amended or supplemented on corporate social responsibility, business ethics, cultural values and blue ocean strategy, after the implementation of transnational diversification expansion, contraction, such as peeling, strategic reorganization.Theory and case book analysis relates to emerging industry, the rapid growth of industry, the mature scattered low growth industry, stagnation or recession industry, instability and rapid changes in industry, industry six plate, the study covers the rapid growth, is in a leading position in the industry, industry runner-up position, at a competitive disadvantage, such as four kinds of, both to different countries, regions, industries, the scale of the enterprise's actual situation.
- 650 _0 |a Business management.
- 950 __ |a JHUD |b F270 |c T468