机读格式显示(MARC)
- 000 00789nam a2200277 a 4500
- 008 081114s2007 nyuac b 001 0 eng d
- 020 __ |a 0071466142 (alk. paper)
- 050 00 |a HD69 |b .B7N33 2007
- 099 __ |a CAL 022008157045
- 100 1_ |a Nadeau, Raymond.
- 245 10 |a Living brands / |c Raymond A. Nadeau.
- 260 __ |a New York : |b McGraw-Hill , |c c2007.
- 300 __ |a xxx, 302 p. : |b ill. ; |c 23 cm.
- 504 __ |a Includes bibliographical references and index.
- 650 _0 |a Brand name products.
- 650 _0 |a Advertising |x Brand name products.
- 950 __ |a JHUD |b F713.83 |c N134