机读格式显示(MARC)
- 000 01662cam a22003977i 4500
- 008 170512s2017 vraa 001 0 eng d
- 035 __ |a (OCoLC)ocn969394901
- 040 __ |a SINAP |b eng |e rda |c SINAP |d OCLCO |d YDX |d BTCTA |d BDX |d OCLCQ |d CULIB |d IAO |d UKWOH |d DLC
- 050 00 |a NC1002.P33 |b R45 2017
- 245 00 |a Relishing marketing : |b illustrations on food & drink packaging / |c edited by Joe Duffy, Damian Hamilton and Cristiano Vinciprova Machado.
- 264 _1 |a Mulgrave, Victoria, Australia : |b Images Publishing, |c 2017.
- 300 __ |a 287 pages : |b illustrations (chiefly color) ; |c 30 cm
- 336 __ |a text |b txt |2 rdacontent
- 337 __ |a unmediated |b n |2 rdamedia
- 338 __ |a volume |b nc |2 rdacarrier
- 500 __ |a Includes index.
- 505 0_ |a Drawing people in / by Christiano Vinciprova Machado -- The key to compelling packaging / by Joe Duffy -- A picture is worth a thousand words / Damian Hamilton -- Case studies: Conveying product information ; Highlighting product features ; Reflecting differentiation ; Promoting sales ; Inspriing imagination -- Index.
- 650 _0 |a Food |x Packaging |x Design.
- 650 _0 |a Beverages |x Packaging |x Design.
- 650 _0 |a Branding (Marketing)
- 650 _0 |a Commercial art |y 21st century.
- 650 _0 |a Packaging |x Design.
- 650 _7 |a Art and Design. |2 eflch
- 650 _7 |a Art and Design. |2 ukslc
- 700 1_ |a Duffy, Joe |c (Branding designer), |e editor.