机读格式显示(MARC)

• 000 00885cam 2200277 a 4500

• 001 0000351539

• 003 CAL

• 005 20030409172100.0

• 008 940622s1995 nyu b 001 0 eng

• 010 __ |a 94026557

• 020 __ |a 047101320X (acid-free paper)

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415 |b .N3917 1995

• 082 00 |a 658.5/75 |2 20

• 090 __ |a F273.2/N532N

• 093 __ |a F273.2

• 245 00 |a New product success stories : |b lessons from leading innovators / |c [edited by] Robert J. Thomas.

• 260 __ |a New York : |b John Wiley, |c c1995.

• 300 __ |a x, 342 p. ; |c 24 cm.

• 440 _0 |a New directions in business

• 504 __ |a Includes bibliographical references (p. 319-333) and index.

• 650 _0 |a New products |x Management.

• 650 _0 |a New products |x Marketing |x Forecasting.

• 650 _0 |a Success.

• 700 10 |a Thomas, Robert J., |d 1944-

• 950 __ |a JHUL |b F273.2 |c N532N