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西文图书1.Advertising, promotion, and other aspects of integrated marketing communications = 整合营销传播 : 广 F713.3/S556(C=7)
馆藏复本:3
可借复本:3 Shimp, Terence A.
Peking University Press, 2006.
(0) 馆藏 -
西文图书2.Advertising, promotion & supplemental aspects of integrated marketing communications / 5th ed. F713.8/S556=5
馆藏复本:1
可借复本:1 Shimp, Terence A.
Dryden Press, c2000.
(0) 馆藏 -
西文图书3.Advertising, promotion, & supplemental aspects of integrated marketing communications = 营销沟通 : F713.3/S556=6
馆藏复本:5
可借复本:5 Shimp, Terence A.
北京大学出版社 ; 2004.
(0) 馆藏