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Online Public Access Catalogue

题名/责任者:

Retailing management / Michael Levy, Barton A. Weitz.

版本说明:

4th ed.

出版发行项:

Boston, Mass. : McGraw-Hill/Irwin, 2001.

ISBN:

0072315776 (alk. paper)

ISBN:

0072495472 (CD-ROM)

载体形态项:

xxvii, 754 p. : ill. (some col.), maps ; 26 cm. + 1 computer optical disc (4 3/4 in.)

丛编题名:

The McGraw-Hill/Irwin series in marketing

个人责任者:

Levy, Michael.

附加个人名称:

Weitz, Barton A.

论题主题:

Retail trade-Management.

中图法分类号:

F713.32

书目附注:

Includes bibliographical references and indexes.

系统细节附注:

System requirements for accompanying computer disc: IBM PC, compatible with a Pentium 90 MHz processor, Microsoft Windows 95 or higher, Microsoft Excel 97 or higher.

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