MARC状态:审校 文献类型:西文图书 浏览次数:11
- 题名/责任者:
- Auditing markets, products, and marketing plans / David Parmerlee.
- 出版发行项:
- Lincolnwood, Ill. : NTC Business Books, c2000.
- ISBN:
- 0658001337
- 载体形态项:
- xii, 193 p. : ill. ; 28 cm.
- 丛编说明:
- AMA marketing toolbox
- 个人责任者:
- Parmerlee, David.
- 附加团体名称:
- American Marketing Association.
- 论题主题:
- Marketing audits.
- 中图法分类号:
- F713.56
- 一般附注:
- At head of title: American Marketing Association.
全部MARC细节信息>>