MARC状态：审校 文献类型：西文图书 浏览次数：45
- 题名/责任者:
- The package design book 5 / foreword by Adam Ryan ; introduction by Brigitte Evrard.
- 出版发行项:
- K枚ln : Taschen, [2018]
- 出版发行项:
- 漏2018.
- ISBN:
- 3836573407
- ISBN:
- 9783836573405
- 载体形态项:
- 400 pages : color illustrations ; 27 cm
- 变异题名:
- Package design book five
- 论题主题:
- Packaging-Design.
- 论题主题:
- Commercial art.
- 论题主题:
- Packaging-Design
- 论题主题:
- Commercial art-Awards.
- 中图法分类号:
- TB482
- 一般附注:
- Includes index.
- 内容附注:
- Foreword / Adam Ryan -- Introduction: Packaging in 2018 / Brigitte Evrard -- Diamond: Best of show. Pentawards' diamond / Adam Ryan -- Beverages -- Food -- Body -- Luxury -- Other markets -- Pentawards jury.
- 摘要附注:
- Attract, protect, inform, collect--good packaging is synonymous with multitasking. Creating these ultimate all-rounders calls for a deep understanding of the good, the market, the customer, the environment, the flow of trade--no easy task. Each year, the Pentawards spotlight the ingenious masterminds behind these complex containers and grant their coveted trophies to the cleverest and most innovative designs in the field. This latest edition of The Package Design Book rounds up the winning designs from the 2017-2018 competitions. With introductory essays, product descriptions, and plenty of images, this book features more than 400 winners from over 40 countries across five main categories--beverages, food, body, luxury, and other markets--and no fewer than 55 sub-categories. The result is an authoritative survey of the best of the best, and a rich celebration of packaging for what it is: the premiere league of design.
- 语种附注:
- Text in English, French and German.
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