MARC状态：审校 文献类型：西文图书 浏览次数：43
- 题名/责任者:
- Super-sticky WeChat and Chinese society / by Yujie Chen, Zhifei Mao, Jack Linchuan Qiu.
- 版本说明:
- First edition.
- 出版发行项:
- Bingley, UK : Emerald Publishing Limited, 2018.
- ISBN:
- 9781787430921 (pbk.)
- 载体形态项:
- x, 151 pages : illustrations ; 20 cm.
- 其他载体形态:
- Electronic version: Chen, Yujie. Super-sticky WeChat and Chinese society. First edition. Bingley, UK : Emerald Publishing Limited, 2018 9781787430914
- 丛编说明:
- Emerald points
- 丛编统一题名:
- Emerald points.
- 个人责任者:
- Chen, Yujie 1985- author.
- 附加个人名称:
- Mao, Zhifei 1985- author.
- 附加个人名称:
- Qiu, Jack Linchuan 1973- author.
- 团体名称主题:
- Wechat (Firm)
- 论题主题:
- Online social networks-China.
- 论题主题:
- Mobile apps-Social aspects-China.
- 论题主题:
- Online social networks.
- 地理名称主题:
- China.
- 中图法分类号:
- D669.4
- 中图法分类号:
- TP393.094
- 书目附注:
- Includes bibliographical references (pages 121-143) and index.
- 摘要附注:
- "App designers dream of creating a platform that users never want to leave, that keeps them glued forever - a platform that is "sticky". Over 846 million WeChat users leave text and voice messages, share life moments, play games, use stickers, purchase rail and flight tickets, shop online, pay utilities and bills, transfer money to friends, and even donate to charity without leaving WeChat, the super-sticky platform. The Economist called WeChat "one app to rule them all", and as it starts to gain global appeal, it is rewriting the rules for social media platforms. This book provides a balanced and nuanced study of how the super-sticky WeChat platform interweaves into the fabric of Chinese social, cultural, and political life. It keeps the wider global and national social media landscape in view and compares and contrasts WeChat with Weibo and QQ, two other popular social media platforms in China, and other Western social media platforms."--Back cover.
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