MARC状态：审校 文献类型：西文图书 浏览次数：14
- 题名/责任者:
- Handbook of institutional advancement / A. Westley Rowland, general editor ; foreword by James L. Fisher.
- 版本说明:
- 2nd ed.
- 出版发行项:
- San Francisco : Jossey-Bass, c1986.
- ISBN:
- 0875896898 (alk. paper)
- 载体形态项:
- xxxii, 796 p. ; 24 cm.
- 附加个人名称:
- Rowland, A. Westley, 1915-
- 论题主题:
- Public relations-Universities and colleges-United States.
- 论题主题:
- College publicity-United States.
- 论题主题:
- Educational fund raising-United States.
- 论题主题:
- College publications-United States.
- 论题主题:
- Universities and colleges-United States-Admission.
- 中图法分类号:
- G648-62
- 一般附注:
- "A modern guide to executive management, institutional relations, fundraising, alumni administration, government relations, publications, periodicals, and enrollment management"--Half title p.
- 书目附注:
- Includes bibliographcal and indexes.
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