- 题名/责任者:
- International marketing / Vern Terpstra, Ravi Sarathy.
- 版本说明:
- 6th ed.
- 出版发行项:
- Fort Worth, TX : Dryden Press, c1994.
- ISBN:
- 0030970539 (hbK.)
- 载体形态项:
- xxiv, 726 p. : ill. (some col.), col. maps ; 24 cm.
- 个人责任者:
- Terpstra, Vern.
- 附加个人名称:
- Sarathy, Ravi.
- 论题主题:
- Export marketing-Management.
- 中图法分类号:
- F740.2
- 一般附注:
- Folded map inserted in the book.
- 书目附注:
- Includes bibliographical references and indexes.
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