MARC状态:审校 文献类型:西文图书 浏览次数:59
- 题名/责任者:
- Fundamentals Of Selling : customers for life through service / Charles M. Futrell = 销售学基础 : 用服务赢得永久的顾客 / 查尔斯·富特雷尔著
- 出版发行项:
- 北京 : 清华大学出版社, 2016.
- ISBN:
- 9787302407911
- 载体形态项:
- xix, 538 p. : ill. ; 26cm.
- 变异题名:
- 销售学基础 用服务赢得永久的顾客
- 个人责任者:
- Futrell, Charles M.
- 论题主题:
- Marketing study.
- 中图法分类号:
- F713.3
- 一般附注:
- 美国麦格劳-希尔教育出版公司工商管理最新教材(英文版)
- 摘要附注:
- This book describes the process of selling goods in the whole process, how to correctly use interpersonal relationships, market, information, technology, strategy, decision-making, competition, negotiation and a series of sales tips. In addition, the author also discusses how to improve and use the strategies mentioned in the book, practices and techniques, with sales theory.
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