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MARC状态:审校  文献类型:西文图书 浏览次数:23 

题名/责任者:
Immersive longform storytelling : media, technology, audience / David O. Dowling.
出版发行项:
New York ; London : Routledge, Taylor & Francis Group, 2019.
出版发行项:
?2019
ISBN:
9781138595422
ISBN:
9781138595392
载体形态项:
viii, 207 pages : illustrations ; 23 cm
其他载体形态:
Online version: Dowling, David Oakey, 1967- author. Immersive longform storytelling New York, NY : Routledge, 2019 9780429488290
个人责任者:
Dowling, David Oakey, 1967- author.
论题主题:
Storytelling in mass media.
论题主题:
Digital storytelling.
论题主题:
Documentary mass media.
论题主题:
Storytelling-Interactive multimedia.
论题主题:
Online journalism.
中图法分类号:
J952
书目附注:
Includes bibliographical references and index.
内容附注:
Multimedia narratives: the "snow fall" revolution and beyond -- Social media and the online reading revival -- On-demand TV and the binge-watching revolution -- Content marketing's immersive transmedia storytelling -- Audio immersion: the case of the podcast -- The interactive online documentary: origins and emerging production practices -- The 360/VR documentary: tech industry and sports media case studies -- Conclusion: the immersed journalist.
摘要附注:
"A deep dive into the world of online and multimedia longform storytelling, this book charts the renaissance in deep reading, viewing and listening associated with the literary mind, and the resulting implications of its rise in popularity. David O. Dowling argues that although developments in media technology have enabled the ascendance of nonfictional storytelling to new heights through new forms, it has done so at the peril of these intensely persuasive designs becoming deployed for commercial and political purposes. He shows how traditional boundaries separating genres and dividing editorial from advertising content have fallen with the rise of media hybridity, drawing attention to how the principle of an independent press can be reformulated for the digital ecosystem. Immersive Longform Storytelling is a compelling examination of storytelling, covering multimedia features, on-demand documentary television, branded digital documentaries, interactive online documentaries, and podcasting. This book's focus on both form and effect make it a fascinating read for scholars and academics interested in storytelling and the rise of new media"--
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